Sony Music’s newest artist, raven, shared his journey into the Philippine music industry.
In an interview, raven shared how musician Rico Blanco discovered his musical talent through a simple social media interaction.
“Nakita ko si sir Rico Blanco may tweet. ‘Kung may na-discover kayo na bagong artist ngayong pandemic ilagay nyo yung kanta nyo sa comment.’ Then, sabi ko sa sarili ko, ‘Bakit hindi ko kaya i-try, kasi malay mo di ba?’ Syempre, nilagay ko na yung song ko, tapos natulog ako na parang hindi ako nag-eexpect na baka nya to kasi si sir Rico Blanco yun eh.
“Tapos nagulat ako. Pag-gising ko ng umaga, naka-follow na sa akin si sir Rico Blanco. Tapos nagulat ako lalo nung nakita ko syang may message, sabi nya, interesting stuff daw sa YouTube ko. Taga saan daw ako, tapos dun na po nag-start yun. Tapos pinakilala nya po ako sa Sony.”
He also shared how he came up with the name “raven” as an artist.
“Yung raven po second name ko sya. Pero nung nagsisimula ako sa YouTube yung pangalan ko Raven Aviso. Pero sabi ni sir Rico Blanco, raven na lang para mas catchy. Kaya po small letters lahat, aesthetic lang po sa akin yun.”
As an artist, raven said he wants to inspire others to pursue their dreams and passion.
“Gusto ko pong maging inspirasyon po sa ibang mga na nangangarap na maging isang musical artist, na kahit galing ka lang po sa baba, kung gusto mong matupad yung pangarap mo matutupad mo sya. Keep on dreaming. Just keep doing the things that you love.”
The 21-year-old singer-songwriter recently released his debut single, Paraluman, a first from his Lika Na album under Sony Music Philippines. The song gives listeners an audible glimpse into the mixture of raven’s musical genres such as bedroom pop, lo-fi rap, indie folk, and chill music.
