The historic collaboration between ABS-CBN and GMA Network for ‘Pinoy Big Brother (PBB) Collab’ has yielded impressive results, as the show premiered with strong ratings.
According to the latest Nielsen NUTAM People survey, ‘PBB Collab’ debuted high on the leaderboard, marking another successful partnership between the former rival networks.
On Sunday, March 9, ‘PBB Collab’ earned a pilot rating of 8.6 percent taking the number 3 spot on the overall Sunday leaderboard.
“PBB Collab’s” pilot rating was a significant jump compared to its predecessor “PBB Gen 11’s” pilot which recorded a rating of 3.2 percent recorded on July 20. Understandably, the boost came from the bigger free TV reach of GMA Network compared to A2Z and TV5.
In terms of its digital viewership, PBB maintains its huge following as its debuts with a peak concurrent views of more than 260 thousand.
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‘PBB Collab’ currently features 15 official housemates; 7 Kapamilya Star Magic Artists including Klarisse De Guzman, AC Bonifacio, Esnyr, River Joseph, Brent Manalo, Ralph De Leon, and Kira Balinger with 8 Kapuso Sparkle stars, Mika Salamanca, Ashley Ortega, Michael Sager, Dustin Yu, Will Ashley, Josh Ford, Charlie Fleming, and AZ Martinez.
‘PBB Collab’ airs weekdays at 10:15 pm and weeknights at 6:15pm on GMA Network, Kapamilya Online Live, iWantTFC, and Kapuso Stream.
Meanwhile, ‘Kapuso Mo, Jessica Soho’ remains the top program on Sunday with a 16.6 percent rating, followed by BBLGANG in second place with 9.7 percent.