Ysabel Ortega, a longtime Beautéderm ambassador, was recently introduced as part of the first batch of Belle Dolls.
This latest campaign also features her real-life boyfriend, Miguel Tanfelix, alongside fellow endorsers Sofia Pablo and Shaira Diaz. The announcement was made during an event celebrating their inclusion in the Beautéderm family.
Ysabel expressed her excitement at having Miguel join her in this venture, emphasizing how special it was for her to now share the Beautéderm experience with him.
“I was very happy. Siyempre po, excited ako na makasama si Miguel sa Beautéderm. I’ve always valued the Beautéderm family and, of course, Mommy Rei [Anicoche-Tan]. Now, Miguel will also experience the joy I’ve always shared with him about being part of this family,” Ysabel said.
She also recounted how, despite a busy taping schedule last year for ‘Voltes V,’ she made sure to attend the brand’s 14th anniversary event, underscoring her dedication and affection for the Beautéderm family. Despite their relationship, Ysabel clarified that their endorsements are not a “package deal.”
Beautéderm CEO Rei Anicoche-Tan praised Ysabel, Miguel, Sofia, and Shaira for their sincerity and grace, adding that these young stars are advocates of a healthy lifestyle. “When choosing an endorser, attitude matters. They know what they’re advocating for: A healthy lifestyle supported by healthy products,” she explained.
The Belle Dolls campaign promotes affordable and health-focused products such as Stemcell Juice Drink (Strawberry Lychee Iced Tea), Dark Chocolate Drink, Vitamin C and Pure Glutathione Capsules, Collagen Juice Drink (Kiwi, Avocado, Cucumber), and Healthy Coffee (Caramel Macchiato Original Blend), all of which are FDA and Halal-approved. The line emphasizes wellness and beauty from the inside out, with the goal of making healthy living more accessible.