(Friday, February 14, 2020 – Manila, Philippines) For Filipinos, Guam is a quick and nearby destination for incredible luxe finds at affordable prices—tax-free! The island complements thrilling shopping adventures with delicious food Filipinos enjoy.
At a special lunch hosted by the Guam Visitors Bureau (GVB) at Midas Hotel in Pasay City for the press, additional exciting attractions were revealed to entice even more Filipinos to visit their U.S. island neighbor. Launched as #instaGuam, this year’s campaign aims to push Guam as an island paradise of commercial thrills and comfortable luxury. It also shares a history and culture similar to that of the Philippines.
For 2020, Guam aims to attract more Filipinos to its shores with world-class resorts, family-friendly attractions, and fascinating artistic offerings unique to the Chamorro culture. Best of all, these will all be developed with a sustainable approach respectful of the environment, culture, history and people of Guam.
Guam continues to grow as a favored tourist destination. As of December 2019, arrivals from the Philippines increased by 8.6%—from 19,092 in 2018 to 20,729 in 2019.* The top reasons Filipinos gave for visiting Guam are relaxation, shopping and pleasure. In 2020, the #instaGuam campaign invites everyone to try these activities the next time they visit Guam:
1. Climb the highest mountain in the world. No need to pack oxygen tanks or cold-weather gear on this pleasant hike. Mount Lamlam may just be 1,332 feet above sea level, but it goes another 36,070 feet under the sea, making Mount Lamlam’s peak the highest.
2. Have a splash with plenty of water adventures. Go scuba diving. Skim the ocean surface on a jet ski. Dare to slide 50-feet down the slides of Tarza Water Park. Gently glide down Talofofo River on a river cruise.
3. Go on an archeological trip. Over at Ritidian Point, there is wildlife to watch and ancient Chamorro culture to explore.
All these and more are just waiting for you at #instaGuam 2020! To help in its mission to promote the U.S. island territory, GVB appointed Enderun Marketing, a division of Enderun Colleges, as the official Tourism Destination Marketing Representative in the Philippines.
To learn more about all that Guam has to offer, holiday travelers, incentive and convention planners, government and business leaders, and direct buyers and investors are invited to visit www.guamvisitorsbureau.com and follow @visitguamph and the official hashtag #instaGuam on Instagram.
