- You can get Smile Cookies for P50 each at Tim Hortons stores.
- All proceeds will go to Action Against Hunger Philippines.
Tim Hortons has launched its Smile Cookie Campaign, a fundraising event for Tim Hortons restaurants worldwide, which was established in 1996 as an effort to help raise funds for the Hamilton Children’s Hospital in Ontario. Today, the campaign continues as a major fundraiser for the brand where 100 percent of the proceeds goes to its local charity, hospital or community program of choice. For the first time, the Smile Cookie Campaign will now be celebrated globally with many Tim Hortons locations participating around the world including Mexico, the UK and UAE.
Now on its second year in the Philippines, the campaign continues to spread joy through the generosity of the coffee chain’s customers. This year, each Smile Cookie purchased for P50 at Tim Hortons stores will benefit the recipients of its partner organization Action Against Hunger Philippines, an arm of the global humanitarian organization that takes decisive action against the causes and effects of hunger. To date, AHH has helped 299,284 people through its nutrition and health programs; water, sanitation, and health programs; and food security livelihood programs.
“We are encouraging everyone to help make a difference for charities or organizations that are helping those who are in need or who are marginalized by supporting our Smile Cookie campaign,” said Stephanie Guerrero, marketing director of Tim Hortons Philippines. “As we continue to grow our presence here in the country, we also want to be able to make more contributions to the communities we serve. This campaign is our way of doing that.”
The Tim Hortons Smile Cookie Campaign will run from September 21-23 in the Philippines. Support the campaign and have a reason to smile by purchasing Smile Cookies at Tim Hortons stores. All proceeds will go to the partner organization.