- Shopee brought celebrities together for the Shopee Celebrity Club.
- Coming with the Shopee Celebrity Club were exclusive deals and offers that users enjoyed.
- The Shopee Celebrity Club provided users an easier access to the celebrities’ curated collection of products.
Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, is the first e-commerce platform in the Philippines to gather a group of celebrities together on the platform with the launch of the Shopee Celebrity Club.
With this, Shopee users were given an easy access to the curated collection of products by their favourite celebrities on Shopee, including brand ambassador Anne Curtis, Avel Bacudio, Matteo Guidicelli, Vice Ganda, Kris Aquino, and more.
To mark the launch of Shopee Celebrity Squad, Shopee offered exclusive deals and discounts across all celebrity stores from July 4 to 7. As a special treat, Shopee in collaboration with Grab Express, also offered same-day delivery to all celebrity stores for free!
The grand launch of Shopee Celebrity Club featured exclusive offers, including a 20% storewide discount on selected celebrity shops during the said dates. Celebrities featured in the debut of Shopee Celebrity Club included: Shopee Philippines’ first-ever brand ambassador Anne Curtis, with her cosmetics line, BLK Cosmetics; comedian and TV host, Vice Ganda, with his brand Vice Cosmetics; actress, producer, and host, Kris Aquino, with her famous collaboration Kris x Ever Bilena featuring lipsticks and brow products; Filipino broadcast journalist, Korina Sanchez, with her skincare line K Everyday Beauty; much-loved actress, Karel Marquez, who will be releasing her first cosmetics line, Kspark Beauty Cosmetics, exclusively on Shopee; best-selling authors Charo Santos, Alex Gonzaga, Ramon Bautista, Richard Poon, and Maricar Reyes from ABS-CBN Publishing, each with their own novels.
To add to the excitement, the kick off of Shopee Celebrity Club also featured the launch of the highly anticipated apparel label Avel x Matteo by Filipino designer Avel Bacudio and actor Matteo Guidicelli. The denim brand was exclusively available on Shopee from July 4.
Beyond providing users with access to products by their favorite celebrities, users also looked forward to exclusive campaigns and events presented in collaboration with these celebrities, including giveaways and celebrity appearances on Shopee’s Facebook live sessions
