As a millennial, we keep up with the hustle and bustle of the city. Our daily routine involves getting up and battling with the rush hour to get to our day jobs, doing loads of work in the office, partying at night and going home dead tired. Amidst all of those, we sometimes forget that our mothers at home is constantly thinking of us.
“Nakauwi ka na ba?”
“Nasaan ka ngayon?”
These are the common messages we receive from them. There are times we intentionally neglect them and don’t reply even if it only takes less than a minute to do so.
Smart Communications celebrates Mothers Day with a campaign encouraging children and millennials out there to have #TimeForMom and be with them #LikeNeverBefore.
What do you have time for?
The ad features a young professional who’s so occupied with her city life that she often ignores her mother’s texts and calls. In the end, she eventually realizes how important it is to update her mother from time to time while she’s away.
Smart gives another powerful commercial to serve as a reminder for all busy children to lend some of their time to their parents because there is not a single time they forget about them.
It’s time to appreciate your mother’s efforts, big or small.
What was the impact of the video for you? Tell us your thoughts!
