ABS-CBN’s newest singing competition for 100% non-Filipinos who love OPM music, “I Love OPM,” prove to be a hit among viewers since it premiered two weeks ago with its consistently high national ratings and regular top Twitter trends.
On its pilot week telecast, “I Love OPM,” hosted by Anne Curtis with Eric Nicolas, hit a national TV rating of 24.8% last Feb 13 and 20% last Feb 14 versus rivals which scored 11.1% and 6.1% respectively, according to data from Kantar Media.
An original concept by ABS-CBN, “I Love OPM” aims to find the best non-Filipino singer who can sing OPM and at the same time promote Filipino music to its viewers.
So far, judges or “Himigration Officers” composed of Philippines’ Concert King Martin Nievera, Asia’s Nightingale Lani Misalucha, and Ultimate Multimedia Star Toni Gonzaga gave their approval to 12 Touristars to move on to the next round of the competition.
Don’t miss “I Love OPM” every Saturday right after “MMK,” and every Sunday after “Rated K” on ABS-CBN. For updates, follow @iloveopmtv on Instagram and Twitter or like https://www.facebook.com/iloveopm on Facebook.