ABS-CBN continues winning streak on TV ratings in 2016.
Based on the latest data released (January 1-4, 2016) by the leading television (TV) audience measurement provider Kantar Media, ABS-CBN kept the stronghold of the primetime block, the most important part of the day when most Filipinos watch TV and advertisers put a larger chunk of their investment in to reach more consumers effectively.
READ: ABS-CBN rules nationwide TV ratings from January to December 2015
“FPJ’s Ang Probinsyano” continues to lead back-to-back with “Pangako Sa ‘Yo” on weekdays while “MMK” and “Wansapanataym” rule the weekends.
Kantar Media is a leading television (TV) audience measurement provider with capabilities in gathering TV viewing data in both digital and analog platforms. It is a multinational market research group that specializes in audience measurement in more than 80 countries, has 26 TV networks, ad agencies, and pan-regional networks subscribing to its ratings services.
See whole day TV ratings on January 1-4, 2016 on the next pages.
