Revenues from the broadcast business declined by P901 million or 9.4% year-on-year. Excluding the impact of election-related revenues, recurring revenues grew by 4.6%. Growth is fuelled by ABS-CBN’s strength in content creation and programming which led to ratings leadership.
ABS-CBN’s Channel 2 led in national audience share and ratings. Channel 2’s total day audience share was at 44% while the primetime audience share was at 49% based on Kantar National TV Audience Measurement.
Moreover, first half top 10 programs in the Philippines were from ABS-CBN:
Direct costs and expenses associated with broadcast operations decreased by 6.9% or P576 million due to continuous implementation of cost management initiatives by the Company.
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