GMA-7 launches its Christmas Station ID for 2010 titled, “Isang Pagkilala sa Puso ng Pilipino Ngayong Pasko,” a series of true-to-life inspiring stories. GMA-7’s Christmas Station ID 2010 tell the real-life tales of Filipinos who, by sharing what they can, have made a difference in the lives of many. Richard Gutierrez plays Ed, a US immigrant based in Las Vegas, Nevada, whose heart remains very Filipino. With his wife, he personally packs balikbayan boxes with toys and school supplies and ships these at Christmas time to children in different provinces.
Shot in high-definition (HD) digital video technology, “Isang Pagkilala sa Puso ng Pilipino Ngayong Pasko,” the 2010 GMA-7 Christmas ID director, Paul Ticzon, described what he find special about it, “These are real-life Santas. These are people who go out of their way to create a meaningful Christmas for others. Their stories will hit you in the heart.”
The GMA Christmas ID 2010 are also slated to be shown in SM Cinemas.